After meeting over 20 years ago, Fresno natives Tracy Barnes and Kristy Montgomery have maintained a wonderful friendship and embarked on a business relationship where they have been operating Premier Bride for almost a decade.

Tracy Barnes and Kristy Montgomery produce Premier Bride Showplace, the Central Valley’s largest bridal show, and publish Premier Bride Magazine, the area’s most trusted bridal publication. They also opened the Premier Bride Wedding Center in 2009, which is home to a variety of individually owned bridal businesses, including of course, Premier Bride’s Perfect Dress and The Tux Shop.

Ribbon Cutting Ceremony!

When opening the store, the two ladies dreamt of a welcoming, comfortable salon with a new, fresh feel. One that was happy to help any bride find her perfect dress. With competitive pricing and a friendly staff, they hope that every bride who visits leaves with a wonderful experience no matter what their budget. They invite you to experience the difference for yourself and it’s their hope that every bride savors the wedding planning experience.  They wish you sincere congratulations on this new adventure.

We would like to personally invite you to take a look at our gowns and experience the difference yourself in our new, beautiful store. Along with carrying some of the most popular gown designers, we are also proud to feature designers that no one else is carrying in the Central Valley. We are priced competitively and our customer service is top-notch. We’ve worked hard to create an environment that is comfortable and welcoming, where you can truly enjoy your bridal gown shopping experience and most of all, have fun while doing so! Searching for the perfect dress is one of a bride’s most exciting moments in her wedding planning process. We want to help every bride, no matter the budget, enjoy this time as much as possible. We look forward to sharing in the search for your perfect bridal gown!